For Immediate Release
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REGIONAL MAGAZINES DOMINATE MAGAZINE CATEGORY IN 2008
ACCORDING TO NATIONAL DIRECTORY OF MAGAZINES
New York City, Sept. 23, 2008 - Regional magazines once again outnumber any other category of magazines with more than 1,126 titles in 2008, according to the new edition of The National Directory of Magazines (www.MediaFinder.com) released today. It is the largest and most complete directory of U.S. and Canadian magazines, tabloids and major journals.
Other magazine categories that top the list in 2008 include: Medicine with 1,119 titles, and Ethnic with 952 titles. Last year, Regional magazines also ranked number one in number of titles, with 1,138.
"Regional magazines capitalize on the fascination with ’things local’ and also benefit from strong local advertising", said Trish Hagood, President of Oxbridge Communications, publisher of the National Directory of Magazines. "Many regional magazines are also pitched to an upscale audience making them doubly attractive to readers and advertisers."
Looking at five year magazine growth tends (2003-2008), home magazines jumped from 83 to 241; snow and ice sports are up from 51-106; and nursing magazines are up from 92 to 177. Showing the sharpest decline over the five years are news publications, down 39 percent (from 75 to 46); and management magazines, down 32 percent (from 127 to 86).
The National Directory of Magazines includes information on 20,590 titles, including 16,596 magazines, tabloids, specialized newspapers, and major journals that carry advertising.
In The National Directory of Magazines, publication titles are divided into 260 subject categories from Accounting to Zoology. Top magazine categories in this edition after Regional, Medicine, and Ethnic, are Religion & Theology (772), Travel (735), Business & Industry (626), College Alumni (532), Automotive (492), Health & Fitness (488) and College Student Press (435).
Available immediately from Oxbridge ® Communications (www.MediaFinder.com), or by calling 1-800-955-0231, The National Directory of Magazines 2009 is priced at $995 for the print edition; $1,195 for the Single-User CD and $1,995 for both print directory and CD. It is also available online as part of the MediaFinder® (www.MediaFinder.com) online database service at $1,295 for a year’s single-user subscription, $795 for six months.
Oxbridge Communications, founded in 1964, has the largest database of U.S. and Canadian periodicals and catalogs. In addition to The National Directory of Magazines, Oxbridge has a broad range of reference products including: The Standard Periodical Directory, the National Directory of Catalogs, the Oxbridge Directory of Newsletters, and www.MediaFinder.com, an online database of more than 70,000 publications, including catalogs.
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